As with many products, some vodka typography is based off of the product’s historical roots. Since vodka got its origin in Russia and Poland, many popular types of vodka are made and distilled in one of those two countries. When the design firm Aloof was designing U’Luvka Vodka, they looked to the brand’s Polish roots for inspiration. The logotype for U’Luvka was actually referenced from one of the first recorded Polish typefaces, and then refined to make it unique and relevant to U’Luvka. Additionally, the pattern that is seen on their boxes was actually drawn by designers at Aloof, and referenced early 16th and 17th century Polish manuscripts. By using things from the brand’s geographical and historical roots, the design is that much more justified.
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| U'Luvka Vodka |
